Company updates and media information

Red Letter Days For Business launch new "Subscriptions" Reward

17 August 2015

Red Letter Days for Business, the incentive and reward experts from Red Letter Days, has launched a new range of ‘subscription gifts’ to give employers an even wider range of prizes to award their staff with.


  • Launched just in time for Christmas, the new product category includes 36 memorable subscription packages starting from as little as £20, such as:


 · Montezuma’s Real Chocolate Club where an exquisite package of the latest and most innovative creations from the chocolate company’s range is delivered every month 


· Craft Beer Club subscription that includes a monthly delivery of eight different cutting edge beers created in microbreweries from all over the world


· Vinoa Wine Club where sample bottles of artisan wine and educational wine tasting notes are delivered on a monthly basis 


· Other gifts in range include the Friday Night Curry Club, Tea Club, Beanify Coffee Club, magazine and pampering subscriptions.


Bill Alexander, CEO at Red Letter Days for Business, says: “Employers are already starting to think about how they can thank their staff at the end of the year. It can be difficult to find something unique and memorable that isn’t too expensive. A subscription is affordable; the prize also spans across a few months of the year which means your employee will feel recognition for their work for longer than a one-off cash bonus.”


Red Letter Days for Business’s recent report, ‘Employee Engagement: How British business measures up’, found that 80% of highly engaged staff received some form of reward or recognition at work, while just 35% of those who have no engagement at work receive such treats:


Proportion of highly engaged staff who receive each type of reward

Individual cash bonus 33%

Voucher 24%

Regular verbal thank you from manager 24%

Team away day 23% 

Gift for work done 17%

Sales commission 14% 

Training to help outside work 14% 

Thank you card/email from manager 11%



Proportion of staff with no or low engagement who receive each type of reward

Individual cash bonus 4%

Voucher 1%

Regular verbal thank you from manager 3%

Team away day

Gift for work done -

Sales commission 1% 

Training to help outside work -

Thank you card/email from manager 2%


Across the whole sample group*, just 18% of employees received a verbal thank you from their manager in the last 12 months.


You should never underestimate the power of a thank you, continues Alexander. My advice to businesses looking to recognise staff this Christmas would be to make sure your awards are communicated effectively to staff. A prize should always come with a personal thank you otherwise the recognition will go unnoticed. If its impossible to thank everyone individually then a letter in the post or a verbal announcement to each company department can work just as well.





Notes to Editors


*About the survey

This survey was conducted among 2,006 British employees during March 2015. The survey was run by an independent research agency. The research questions and report were compiled by an independent writer and published in June 2015.



For more information, interviews or images please contact:

Abbie Dando (part of the Red Letter Days for Business PR team)

Tel: 07477987943




About Red Letter Days for Business

Owned by Peter Jones and Theo Paphitis, Red Letter Days for Business are the incentive and reward experts from Red Letter Days.


The team aim to help businesses enrich the lives of their employees and customers, keeping everyone motivated, rewarded and engaged, to ultimately improve the bottom line.


Providing companies with a variety of choice and flexibility, the team create bespoke campaigns that are memorable and deliver results. Rewards are delivered through incentive travel, points schemes, team building events, conferences, scratch cards and on-pack promotions. The company can also offer an array of unforgettable prizes for staff and customers that include its popular high street voucher, experiences, gifts and holidays to name a few.


For more information visit